In a 9-month journey to Ghana, Malte Wandel took a series of portraits illustrating a part of the fashion landscape in West Africa — a spectacular raw beauty and contrast emerges through these portraits, and I find it truly inspiring. For me fashion doesn’t come from runways and magazines despite this is the way the fashion industry has interpellated us to think. It’s the other way around, and super authentic streetstyle-shoots like these just makes it to easy for designers to find these kind of true authenticity that has the potential to emerge trends.
As always, when meeting series like this, I’m completely blown away, but this time its not only because of the subject and its relation to fashion, but more by Malte Wandels incredible understanding of the environment and his subjects.
Go check out more from the Please don’t smile series right here.
And if you still haven’t got your Africa thang on, listen to “Wunga” by BIG FKN GUN
BIG FKN GUN – straight out of Cape Town, South Africa.